Welcome
to the official site of Georgian Tourism Association (GTA)
Sustainable Tourism for Sustainable Country
Georgian Tourism Association
Georgian Tourism Association (GTA) 
Georgian Tourism Association (GTA) is an organization of Private Tourism Companies, Hotels, Wine Companies, Transport, Airlines, and VET Colleges in Georgia. The association was founded in 2006 to promote the cooperation between the tourism companies cooperation between the private and public sectors, sustainable tourism development in Georgia, accessibility of tourism information and country marketing, capacity building, and quality management for tourism services. Georgian Tourism Association works on product development in incoming, domestic, and outgoing tourism.  
Every tourism company with legal business practices is invited to become a member. 
Georgian Tourism Association signed of UNWTO Global Code of Ethics for Tourism on 4 April 2017 
Georgian Tourism Association is awarded Certificate GEO002202409C240987 Cluster Management Excellence Label BRONZE – Striving for Cluster Excellence by the European Secretariat for Cluster Analysis (ESCA) and European Cluster Excellence Initiative (ECEI), The certificate is until on October 31st, 2026.
GTA Annual International Conference STANDARDS IN TOURISM, https://standardsintourism.ge/

            
News & Events
September 16, 2026
Georgian Tourism Association GTA and member organizations at the International ATF Türkiye #ATF26TÜRKİYE 🗓️ 26-27-28 October 2026 📍ANFAŞ Antalya ExpoCenter Tskaltubo Plaza Hotel Sheraton Grand Tbilisi Metechi Palace Tbilisi Philharmonic by Mercure Hotel Geo Travel Alliance Palace Batumi ibis Styles Batumi Crowne Plaza Borjomi La Quinta by Wyndham Batumi. NQ Hospitality • ენქიუ ჰოსფითალითი RTS Georgia Silk Way Travel Georgia
September 1, 2026
A New Chapter for Sustainable Hospitality in the Region We are proud to announce that the Georgian Tourism Association (GTA) has become an official representative of the World Sustainable Hospitality Alliance (WSHA) in the Caucasus region and Central Asia. This new partnership marks an important step toward strengthening sustainable and responsible tourism and hospitality across the region.We believe that sustainability is not only a responsibility — it is an opportunity to build a stronger, more competitive and future-ready tourism and hospitality sector..
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